Rob looks at the growth of the VoD and wonders where the money will come from to pay for it
Will the predict overall rise in marketing spend herald a boom time for online advertising? Will Rob write something interesting…
Well I’ve been writing this blog for quite a few months now, and to be honest I’m not sure for how much longer I’m going to continue. One things I’ve noticed about online monetization is that there’s an awful lot of noise generated on the subject, which has had precious little impact on how business [...]
What does the inexorable rise of video through the web actually mean?
Rob’s back with a new studio, but the same old act. Unscripted, one take as always
One’s thoughts (well Rob Kelly’s,) on what 2010 could possible hold for the world of online monetization. More exciting than 2012, with better special effects.
Cost Per Engagement is an increasingly used term, but what does it mean, is there a clear definition?