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Posts Tagged ‘monetization’
Money from your pocket. Will the mobile space be effectively monetized?
The age of mobile monetization has probably finally dawned. How it will develop though is still far from certain.
One Video blog: Paywalls, Online Monetizatio or Limitation
Video blog on paywalls and their potential impact on publishers monetization strategies.
Less is more? Will we see the continued consolidation of ad networks
Does the future hold less, but more differentiated ad networks? How consolidated will the market become?
Turf wars Google versus Microsoft. Why the other sides grass might be greener,
Microsoft/Yahoo! deal, Google Ad Exchange. Are the two giants preparing to slug it out in each other’s backyards
Giving something back. Loyalty and incentive sites
Musings on the current state of the loyalty publishing sector and what the future might hold
Added Value? Ad Networks and their challenges
Over the past few years, Ad Networks and their cousins, Site Representation houses have firmly established themselves as part of the media landscape. Now their status seems to be underfire, with many of them ducking for cover against an onslaught of bad press and partner’s re-evaluating their positions. For their partners, working with an Ad [...]